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  • Expect the unexpected as Brasserie of Light completes a £300m rebirth of London’s Selfridges
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Thursday, 22 November 2018 / Published in Cities, Industry News, New Opening

Expect the unexpected as Brasserie of Light completes a £300m rebirth of London’s Selfridges

Brasserie of Light, a new destination restaurant and bar from Caprice Holdings, is now open for business  to complete Selfridges’ £300m investment in its London store.

Contemporary, artistic and elegant, the brasserie, which features London’s largest scale artwork by Damien Hirst, offers all day dining in a chic, Art-Deco brasserie set within the world’s best department store.

Richard Caring comments: “The Brasserie of Light is a new look spectacle where the input of Damien Hirst, Martin Brudnizki and the absolute strength of Selfridges; this mix has resulted in what I believe to be something very beautiful.

“It is about light, make-believe and dreams. Dreams in this restaurant will come true!”

With design consulted on by renowned architect Martin Brudnizki, Brasserie of Light features bold, colourful and light filled interiors, with an impressive central bar and private dining room – the traditional brasserie re-imagined for contemporary London.

Diners enter via a stairwell leading to an impressive double height space above Duke Street.

Anne Pitcher, Selfridges managing director, comments “It has been an exciting journey working with Richard Caring and his team on this project, and for what promises to be a spectacular new addition to the Selfridges restaurant portfolio and London’s culinary map.

“I look forward to Selfridges welcoming guests to Brasserie of Light, where they should expect the unexpected.”

The brasserie and bar serves an eclectic mix of classic British and internationally-inspired dishes throughout the day. The A La Carte menu features dishes such as scallops with red peppers, roasted fennel and capers to start, spaghetti with lobster as a main course and Pegasus Pie served with a yuzu coconut cloud for dessert.

The weekend brunch menu includes avocado and poached eggs, given an edge with ancient grains, turmeric, coconut and garlic hollandaise.

The centrepiece to the restaurant, and in keeping with the Caprice style, is Pegasus, a piece of artwork by Damien Hirst.

The 24ft crystal encrusted statue has a 30ft wingspan and will soar over diners with hooves lifted, while an East facing aspect floods the space with natural light.

Damien Hirst comments: “I love the myth of the Pegasus and this is such an exciting project and I love the scale of it. I hope it’s going to look like something beautiful from another world.”

The kitchen at Brasserie of Light is headed up by Portugese chef Emanuel Machado, whose passion for enjoyable, accessible cooking has helped Balthazar become a Covent Garden classic since it opened in 2013.

From sunrise to late evening, Brasserie of Light offers something for everyone, while an exclusive entrance on Duke Street will allow the restaurant to operate outside of the store closing hours, a first in Selfridges long retail history.

www.brasserie-of-light.co.uk

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